Pune is in the middle of a real estate explosion and it’s really building aspiration. All manner of adjectives are being enrolled to sell us homes. No hyperbole is safe. Nothing is beyond belief.
For instance, you should live at Balmoral estate just for the pleasure of watching mythical humanoid- animals romp around the compound. Judging from the sign in the right-hand corner, UK has made some heavy investments in Pune.
In this complex, the surfaces are always dustless, home-makers make dinner wearing gowns and elevator music fills the air.
Unlike it’s crass neighbour, Pune hires wholesomeness. Milind Gunaji is their poster boy. Instead of leggy, pouty, east European models, narayan-peth and nath wearing homely beauties sell you cars and atta. Still, I can’t equate Sharman Joshi with sophistication and elegance, even if he does have a Greek column.
Are you cheerfully ready? Prompt and willing? Are liveliness and briskness your middle names? This is the address for you.
Wanna do something naughty on date night? Hook up with them.
Some places recommend fiscal imprudence.
Others hint disturbing intimacy.
Here’s a building called Pride Purple.
There was even one that sold a 2BHK in the crotch of an armored angel, but I missed taking a picture of it.
Which brings us to the question, what would you name a housing complex?
Tushar: I’ve waited 9 years for you to ask me this question. Anthony wadi.